How to guides

Digital marketing and business “How to” guides that are easy to follow and apply on your business.


YouTube Paid Advertising – a Beginner’s Guide

Online Video viewing is up in Ireland and continues to increase as people subscribe to YouTube channels and discover engaging content they enjoy. According to YouTube, over six billion hours of video are watched each month on the video search engine (up 50 percent over last year), and 100 hours of video are uploaded to […]


Google’s latest mobile-friendly algorithm update – What to do?

Everything You need to Know and Do on your website in 3 Easy Steps and a couple of Guidelines to future proof your website and for the release of Google’s mobile-friendly algorithm update. Google Will update Their Search Algorithm To boost Mobile-Friendly Sites According to Google Webmaster Central, Google will be rolling out the most […]

Guide to Search Engine Optimization

Basic SEO Guide & SEO Tutorial for Beginners

This SEO guide is designed for those who are new to the world of search engine optimization in Ireland. It provides the necessary foundational information to start optimizing websites and web pages.

Search Engine Optimization Ireland

keyword research tutorial

The right keywords selection to focus your SEO efforts upon are at the base of any successful SEO campaign.
This first step (Keyword selection), can make or break your SEO campaign. All the other searh engine optimization steps done after this first stage are based upon the keywords that have been selected on your research: pick the wrong keywords and you risk the next 12 months of SEO return less than 20 visitors per week; pick the right keywords and your business will grow online.

small business marketing

5 Marketing Techniques for Small Businesses that don’t cost a thing

5 Marketing Techniques for Small Businesses that don’t cost a thing Although this article is about 5 marketing techniques for small businesses that don´t cost a thing ( are free to execute ); its successful execution actually depends on a quality that is rarely mentioned about, or even acknowledged and while business owners spend loads […]

Marketing for the Success of your Business Ireland

The Importance of Marketing for the Success of your Business

The Importance of Marketing for the Success of your Business   The heart of your business success lies in its marketing. Most aspects of your business depend on successful marketing. The overall marketing umbrella covers advertising, public relations, promotions and sales. Marketing is a process by which a product or service is introduced and promoted […]