Integrated direct mail marketing campaigns that drive sales
Web Sales Promotion specialises in developing direct mail marketing campaigns that follow your prospects online on auto-pilot until they become a customer.
Direct mail that supports the rest of your online marketing
At Web Sales Promotion we develop direct mail marketing campaigns that run on autopilot to follow up your prospects online and convert them into a sale.
We use direct mail marketing conversion techniques proven across thousands of direct mail marketing tests. We design and write the content of your leaflets or mail piece, and we manage the printing and the leaflet delivery for you so you don't need to think about anything.
And when you combine this type of direct mail marketing strategy with the rest of your online marketing, you really start to maximise your brand exposure, and increase sales and ROI.
Building your direct mail database
We can help you build up your mail database so you have an asset you can leverage for future promotions.
Using the same proven conversion principles we apply to our landing pages and websites, we help you develop offers and design material to build up a mail database from your existing traffic. Or we can develop online marketing strategies designed to build up a mail database from scratch.
Once we have a new name and address on the list, we start mailing the prospect evergreen content right away to help build and promote awareness and trust of your brand.
Direct mail with online follow-up
Continue marketing to direct mail prospects after they visit your website with online follow-up ads that integrates Google with your mailing for better results.
Web Sales Promotion includes three new features in one package with a seamlessly integrated system that maximizes your marketing impact. Instead of just sending out a leaflet, our solution consists of direct mail, online follow-up ads, and call tracking.
Most business owners look at the number of responses they get to judge the effectiveness of their campaigns. At Web Sales Promotion the real way to judge success and failure is return on investment. Call tracking allows you to calculate this data very accurately, and when you do, you will find that your campaign was a success. The online follow-up ads help boost the ROI of your direct mail marketing campaign.
Here's how it all fits together
- Step 1: Your Mail Pieces Are Sent
- Step 2: Automatic Online Follow-up through Google
- Step 3: Phone Call Tracking
Direct mail pieces are mailed to your target market. This tried and true marketing medium produces results by delivering your artfully designed and clearly written marketing message right to your prospect’s mailbox.
Every prospect who visits your website following your direct mail campaign is funneled into an automatic follow-up system. Through our partnership with Google, text and image ads matching your direct mail piece follow your website visitors around the internet after they leave your website. So if prospects don’t take the desired action (fill out a form, buy, etc.) on your website the first time, you stay in front of them until they do. No leads left behind.
We use a unique phone number to track the number of calls your mailing generates. You can use this data to gauge the effectiveness of different strategies, media types and marketing messages. By integrating Google analytics you can learn what marketing channel (adwords, social, leaflets, SEO, newspaper, radio), what ad versions and what keywords drive more calls to generate sales and ROI.
We love it when our trusting customers succeed and grow.
How you define success depends on your business. But one thing we
guarantee: when you work with Web Sales Promotion your business will improve.
Some customers even take note on twitter.
Gorgeous visual Web Design style, cutting edge technical knowledge, old-school salesmanship at the core of this great team at @websalespromo— Beautiqueno9 (@BeautiqueNo9ie) May 15, 2014
In partnership with @websalespromo we increased market share gains, improved revenue and provided our customers a better online experience.— Leaflet Distribution (@leaflet_company) July 31, 2012
We raise public awareness using direct response marketing, we used the integrated marketing solution from @websalespromo to increase our ROI— stopandthink.ie (@StopandThink_ie) July 31, 2014
I knew what i wanted and needed from my business at @websalespromo i found the online services that materialized that vision into customers— freshcocleaning (@freshcocleaning) June 12, 2012
@websalespromo is one of those tools every business should be using, easy to deploy integrated marketing programs that saves time and money— provendio (@provendio) March 27, 2013
Our social media marketing and mobile app are used to interact with GAA fans, all solutions were done on time & on budget by @websalespromo— flynner digger (@flynner_digger) July 31, 2014
Check out some of the companies we've helped succeed online...
Get in touch
If you're ready to take your online marketing to the next level then we'd love to chat. Call us on 0894436071 or submit the form below.
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